CLIENT
PizzaDay is Ukraine's largest pizza-to-go chain network. Company has 260+ locations in 45 cities with own delivery service.
GOALS & OBJECTIVES
Development of unique solution including website and mobile app on cross-platform stack for best user experience when ordering pizza. Distinctive feature should be combination of nearby restaurant delivery and convenient-time pickup. Needed to implement points accumulation system and unique pizza configurator for custom variant creation. Considering multi-million-city network with different user stories, needed to design complete route map and all cases including atypical situations. Solution should work equally well on desktop, mobile version and app.
WORK PROCESS
Frontmen's team developed complete user route and case map including atypical situations for multi-city network. Created cross-platform architecture for website and mobile app on unified stack. Developed unique pizza configurator for custom variant creation. Implemented flexible delivery and pickup system considering different time scenarios. Integrated loyalty program with points accumulation and usage. Ensured deep integration with client's CRM system and external payment systems. Created unified ecosystem for simplifying service and updates. Optimized performance across all platforms and devices.
RESULTS & EFFECTIVENESS
Created unique cross-platform ecosystem for Ukraine's largest pizza chain. Solution works equally effectively on desktop, mobile website version and app. Pizza configurator became competitive advantage allowing custom variant creation. Complete user route map covers atypical situations absent in standard delivery services. Loyalty system stimulates repeat purchases. Deep CRM and payment system integration created unified ecosystem. Simplified service and updates through unified architecture. Platform successfully supports 260+ locations in 45 cities, ensuring PizzaDay business scaling.
