Client
Oxford Medical is a network of private medical clinics in Ukraine with 16 locations. The company provides wide range of medical services, working with Doctor ELEKS system for data management.
Goals & Objectives
Development of new website version with modern design visually distinguished from competitors, combining expertise, friendliness and network scale. Key task was full integration of doctor, service and pricing data through Doctor ELEKS system, plus development of online booking system for different clinics with doctor schedules, room availability, time slots, cart and online payment options. Important to preserve search positions, increase brand expertise and create solution working as 16 separate sites for regional clinics with independent content moderation systems.
Work Process
Frontmen's team developed comprehensive Doctor ELEKS integration architecture for synchronizing doctor, service and pricing data. Created complex online booking system with schedule management, room availability and time slots. Implemented e-commerce functionality with cart, multiple service purchase capability and online payment. Designed multisite architecture for 16 regional clinics with independent content moderation. Developed modern, clean design emphasizing expertise and friendliness. Conducted detailed SEO optimization for position preservation. Implemented personalized recommendation system and payment system integration. Ensured high performance with large data volumes.
Results & Effectiveness
Create unique platform with highest automation and integration level in Ukrainian medical sector. Online booking system works as full e-commerce with cart and payment. Doctor ELEKS integration ensured real-time data accuracy for doctors, services and prices. 16 regional clinics received independent content management capabilities with unified architecture. Search positions preserved and strengthened. Brand expertise increased through structured content. Clients received convenient tool for online service booking and payment, significantly improving user experience and inquiry conversion.
