CLIENT
Espreso TV is influential Ukrainian media forming Ukrainian world view. National information channel broadcasts content to millions of viewers in Ukraine and abroad.
GOALS & OBJECTIVES
Creating new website meeting modern media industry high requirements: speed, scalability, load stability, convenient large content volume work and real-time operational news updates. Needed to rethink information architecture around key directions: news, analytics, broadcasts, video, author programs and special projects. Interface should ensure maximum fast transitions between sections, easy fresh material search and comfortable consumption on any device. Editorial should receive CMS for publishing news in seconds without developer participation.
WORK PROCESS
Frontmen's team completely rethought information architecture, structuring it around news, analytics, broadcasts, video, programs and special projects. Designed interface for maximum fast section transitions and fresh material search. Technically focused on high performance: optimized frontend, server rendering for instant page loading. Implemented CDN integrations for video and multimedia. Integrated dynamic content caching. Created flexible backend with modular structure. Developed convenient CMS for publishing news in seconds and managing large content flows. Implemented online broadcast integration and program library. Created video material recommendation system.
RESULTS & EFFECTIVENESS
Espreso TV received platform matching modern media pace: fast, stable and adapted to high loads. Server rendering ensures instant page loading. CDN integrations guarantee fast video and multimedia delivery. Editorial works more operatively thanks to CMS allowing news publishing in seconds without developers. Users consume content without delays on any devices. Flexible backend allows quick special project launches. Online broadcast integration and program library expand content consumption possibilities. Platform strengthened brand presence in global information space, providing millions of viewers with quality and operational content.
